Airports: Infrastructure Solutions – End-to-End Transformation of a GSE Equipment Provider

A leading ground support equipment (GSE) provider serving commercial and military aviation — with 30K+ units installed and 60+ years of history — had faced over four years of sustained revenue decline and margin erosion.
our impact

2.5x

increase in revenues in 5 years

2,650bps+

margin improvement

20%+

gross margins
The story

Despite a strong brand and installed base, the company lacked a coherent growth and operating model and was losing ground on both revenue and margins. Ayna led a multi-year, end-to-end transformation to reposition the business as a turnkey solutions provider across fueling, power, air, and maintenance services. Commercially, Ayna expanded the product range, added passenger boarding bridges, and stood up global sales coverage with disciplined execution. Operationally, Ayna rationalized the manufacturing footprint, restructured sourcing, and re-engineered products for cost, thereby driving a step-change in both revenue trajectory and margin structure.

Our Approach

Top Line Growth

  • Expanded offering to include passenger boarding bridges and upgraded core GSE product range
  • Built global sales coverage in key markets with clear BU-level accountability
  • Streamlined commercial execution: global costing team and structured quote approval flow

Margin Expansion

  • Rationalized manufacturing footprint: India as primary GSE hub, US consolidation to Indianapolis, Germany refocused on cables and connectors
  • Restructured sourcing across key component categories with LCC vendors and master purchase agreements
  • Optimized make-vs-buy and re-engineered products to cut material and labor costs
the result

More team experiences

Ready to talk?

Contact us